The Lys Collective

The Lys Collective I help new CPG brands on Shopify build high-converting websites and marketing strategies that drive sales and growth.

05/08/2026

Stopping to reflect on how far I’ve come and how different my life is now, fills me with gratitude. Moving abroad by myself with my dog has been an adventure, but it gets tough when I’m the one who has to navigate everything - even from an everyday / mundane tasks perspective. But knowing that I get to live this life, the one I’ve dreamt about, makes even the most difficult days feel like a gift. What do you think about when you need some gratitude to put things in perspective?

31/07/2026

Curious if you think change happens the moment you stop waiting?

I spent years watching people do what I wanted to do, living the life that I wanted to live, and I was incredibly hard on myself because of it.

But then something shifted. I stopped waiting for change. I stopped trying the same old ways I’d been trying in order to make things move forward. I stopped caring so much about where I was and waiting on other people to make decisions for me.

Only then did the tides start to shift, along with my life. I changed careers, started a business, then another, and moved continents. My life is completely different than it was a year ago and I’m still unpacking it.

I’m sharing more of my transition in coming videos. If this speaks to you, follow along and welcome to my world ❤️

21/07/2026

Nobody’s talking about this shift, but I think it’s coming.

People are burnt out, and not many of them care about chasing fancy titles or climbing the ladder anymore. What I’m seeing is that the most important thing people are looking for is ✨ control over their own time.✨ They want to be able to channel their energy into something that really matters or simply be able to get by doing what they love.

That’s not to say I’m seeing a lack of ambition. We are simply choosing to redefine what it means to be successful. We’ve always wanted meaningful lives, but the reality of what that looks like is shifting.

Let me know if you’re seeing the same thing or something else entirely! Drop your thoughts below 🙌

05/05/2026

When I moved to Paris 6 months ago, I thought I knew what I was in for.

But what I didn’t know, is that this city would feel more like home than anywhere else.

Has been challenging? Yes. Do I miss parts of my old life? Absolutely. But there is something to be said about making your own way, doing something that seems outrageous to some people, but to you - it just fits.

Starting over in your 40s is wild. No doubt about it. And there’s no other journey I’d rather be on ❤️

08/04/2026

As someone who made several major career (and life) shifts in the past few years, this resonates deep!

I’ve learned that taking risks and switching things up is so necessary in order for us to keep growing. I could easily have stayed exactly where I was and hoped for a different outcome, but there came a point where I JUST KNEW. I could always wonder, or finally take some chances and have faith that everything would work out fine (or better) than I could have imagined.

If you’re strugging right now with wanting change, but not really knowing what that means or how to get there ✨I see you ✨

On this account, I’m sharing my story of growth - moving from corporate to entrepreneurship and from one continent to another 🇺🇸 >> 🇫🇷

I might not have all the answers, but trust that I’ll share what I’ve learned including the good, the bad and the just plain ridiculous 🤷🏼‍♀️

Let’s connect! Tell me where you are on your journey ❤️

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