03/08/2026
Social Media - Both a blessing and a curse
Social media is a great place for so many reasons. Of course, it is a fantastic way to publicise my business and show examples of my work. There is no greater feeling when a wedding couple enquires because they have seen pictures of your work!
It is also a great opportunity to network and meet other wedding industry professionals. I have made some great connections, asked plenty of people for advice and even picked up some freelancing work all through social media.
However, it can be a minefield to navigate too.
So often we are having to manage the expectations of our wedding couples. Social media rarely includes a price tag and as someone in the industry, it might be easy for us to look at an image and know it will cost £10,000 but for our wedding couples it is not so obvious.
And then there is AI... More and more I am coming across AI generated images of flowers that I am then being asked to re-create. Needless to say, this is an impossible task. Often these images contain flowers that our from different seasons, in colours that they simply do not grow in or entirely made up varieties all together!
I love social media and think that it can be a useful tool for wedding planning. But I urge wedding couple of be cautious- don't forget to step back and consider your budget, remember that not everything is always as it seems, and don't get bogged down by comparing your wedding to everyone else's.
Are there any other bits of social media advice for couples planning their wedding?
Image from Beth Rhianne Photography
