Strider Northwoods Mercantile

Strider Northwoods Mercantile All-natural small batch soy candles,
Eco-luxe fragrance collections,
+ Artisan home wares

/ Handcrafted in an ‘Up North’ state of mind

/ When dreaming meets doing. Strider Northwoods Mercantile is the love story of a girl from 'Up North' Wisconsin who dared to go for it.

/ Our handcrafted goods are inspired by an upbringing of endless forest and lakeside adventures from Wisconsin's Northwoods to the shores of Lake Superior, paired with a deeply-rooted passion for creating of all kinds. Core products include all-natural small bat

ch soy candles, eco-luxe fragrance collections, and artisan home wares.

/ While our business continues to evolve and grow, the earthy and eclectic essence of our brand is evergreen and grounded in the philosophy of intentionally curating clean and cozy vibes to enhance your space and self. Strider is mindfully-made to evoke your inner earth child, stargazer, tree hugger, and free spirit – embracing the marvel that 'Up North' is a state of mind. Most importantly, our products always have been and always will be sustainability-focused, vegan-forward, cruelty-free, and without phthalates, parabens, or dyes.

/ You can find Strider Northwoods Mercantile on Etsy, as well as on the shelves of -owned shops across Wisconsin. We offer ​custom and private label collabs and never tire of getting asked, "Would you ever be open to [insert bold idea]?"

/ I am awestruck and emboldened by the journey that has unfolded since seizing the opportunity to see where the soul's road less traveled may lead. Fortunate for family and friends bestowing their good will and good vibes to my young hustle (most notably, my endlessly supportive husband who is wildly talented in his own right – peep a listing or two of his craftsmanship in the shop), I bid this cohort a shot of the house's finest tequila for their presence. By reading this, you're one of the aforementioned and I thank you. Here’s to dreaming big and shopping small!

/ Peace + Cheers
Sam, StriderNM

Somebunny need a spring reset?Weaving notes of red ginger, geranium + saffron, ARISE is my go-to signature scent for cri...
21/04/2025

Somebunny need a spring reset?
Weaving notes of red ginger, geranium + saffron, ARISE is my go-to signature scent for crisp, bright + captivating 🌼✴️

Vacation essentials 🌞✔️With rose water, witch hazel, aloe vera + a blend of pure essential oils, 2 oz Drift Life Mist ma...
11/01/2025

Vacation essentials 🌞✔️

With rose water, witch hazel, aloe vera + a blend of pure essential oils, 2 oz Drift Life Mist makes for the perfect travel companion to soothe + restore skin after a day in the sun.

(Also great for linens, rooms + Midwest bodies that haven’t seen the sun in weeks.)

Instagram informed me it has been 239 days since Strider‘s last post 😬😅 What this small business has (mindfully/intentio...
30/11/2024

Instagram informed me it has been 239 days since Strider‘s last post 😬😅 What this small business has (mindfully/intentionally) been lacking in social media presence, we’ve been making up for tenfold in real life — and that’s a success metric we’ll always be proud of.

So much gratitude for your continued support of our small batch goods, handcrafted in an ‘Up North’ state of mind 🤎✌🏼 And so much love for our stockists, including our long-time homes on the shelves of these inspiring woman-owned small businesses:


juice.er

Photo by .studio_ the goddess of capturing good vibes
Location

R—RMy most favorite annual custom collab is here!! .studio_ Women’s Headshots Day is a passion project like no other 🖤 K...
05/04/2024

R

R

My most favorite annual custom collab is here!! .studio_ Women’s Headshots Day is a passion project like no other 🖤 Kate is a wildly talented photog + creator, a connector, a badass, a warm hug + a boundless dreamer. It’s an honor to support this beautiful human I get to call dear friend + her selfless mission through WHD each year. Risk Over Regret 💫🌞🔑🙂🌼

We hear it’s been a cold one, friends🧊 Doubled with the Packers’ loss? That’s a tough week in Wisco. While we contemplat...
21/01/2024

We hear it’s been a cold one, friends🧊 Doubled with the Packers’ loss? That’s a tough week in Wisco. While we contemplate staying down here in paradise forever, let’s heat things up back home ☀️🏝️🔥 Use code CHILLIN for 20% off your order through tomorrow, 1/22!

(Peep the merch — capsule launching spring 2024!)

Conscious consumerism isn’t a popular concept this time of year 🤫😅 But how + where we invest our resources today directl...
26/11/2023

Conscious consumerism isn’t a popular concept this time of year 🤫😅 But how + where we invest our resources today directly impacts the world we’re creating for tomorrow — and if you’ve been paying attention, today needs you + tomorrow desperately depends on it.

We’ll be sharing our holiday gifting capsule next week, but tonight we’re simply adding a moment of pause in your scroll to redirect from discount codes to centering on what + who matters most to you this season — + the seasons to come. What keeps the embers glowing in your soul? What ignites your heart aflame? Do, be, seek, speak, celebrate more of that. Be the l i g h t ✨

The opportunity to create for you + your spaces is a gift. Thank you for shining Strider’s light in the places that matter most to you!! ❤️‍🔥

While Strider’s account was quiet this summer, we were away from our screens dreaming out loud + bringing a long-held vi...
03/10/2023

While Strider’s account was quiet this summer, we were away from our screens dreaming out loud + bringing a long-held vision to life 🥹🌙🌲

We purchased the delightfully eclectic, Scandi feng shui solar-powered hobbit lakehouse of my wildest manifestations + have been pouring our hearts, souls, sweat, + definitely even some tears into her these past few months. (While also pouring plenty of candles, raising our rad little humans, rocking our corporate careers, + soaking up the sun with friends + fam. Nbd/send help 😅) Last weekend, I got to host my soul sisters for the first of manyyy magical moments to come. It was the softest of soft launches (think no kitchen sink, half of the mattresses on the floor, spaces in full reno mode 🧱💕) but it was EVERYTHING. She's in her becoming era + already SO. GOOD. 🌱💫

Introducing Mångata Lakehus. Can't wait to share more of this adventure, + eventually this sublime retreat in the pines, with you! For now, a low res sneak peek because progress > perfection + I can’t contain my excitement for what’s ahead 🖤

Greetings from the  s l o w  side of summer! 〰️👋🏼This year, + especially this summer, I’ve held an acute awareness of ju...
13/07/2023

Greetings from the s l o w side of summer! 〰️👋🏼

This year, + especially this summer, I’ve held an acute awareness of just how fleeting this sublime season of life is — like a wave crashing in + absorbing at the shore. I’ve been making an intentional, active choice to be more present, less distracted, + moved by the things that spark joy, not just happiness. Holding on to our moments for us, not just the highlight reel.

Life is as wild + full as ever (some incredibly exciting news to come on this!!), but I’m experiencing in real time just how powerful pause is for inspiration + creativity. Business is good + there’s no shortage of retail restocks + customs orders, but I’m better balancing this side hustle I adore. You may be seeing less of the action, but we’re here — savoring the slow in an Up North state of mind. ✌🏼🫶🏼✨

17/03/2023

Hi besties! Our grid may be a bit quiet these days, but rest assured we’re making plenty of magic irl ✨

Currently swooning over these spring-forward mini tins we recently added, the darling custom projects they’ve already been used for, + a very special limited trio drop coming soon! 🌸🌷🌼

26/11/2022

If you were looking for a sign, this is it 🪧✨ Come on, girl — shop small (today + always)!

/ Happy Small Business Saturday to all our fellow makers, artists, creatives, curators, + entrepreneurs! We see you + we celebrate you!! Thank you for making the world a more beautiful, intentional place 🤎

16/10/2022

Life seems to be moving a little extra quickly these days, no? Let’s take a minute. Tag someone you’ve been missing + let them know it’s time to go catch up over something warm somewhere cozy 🧡🍂☕️🧶🪵

📷

Danced by the light of my favorite custom order to date last night ♥️🍂
10/10/2022

Danced by the light of my favorite custom order to date last night ♥️🍂

Dirección

Rio Otate Con Rio Basca
Tulum
77760

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