06/05/2026
Okay but… can we take a second to appreciate the NEW purple AK-Vs !! ✨
A huge thank you to everyone who gave their input over the last couple of months while we worked on choosing colours that not only felt truly EFFY, but that our customers would genuinely love too.
We used two giveaways to help guide the process and see which colours people connected with the most, and honestly, getting everybody’s feedback made the whole thing so much fun 🩷
And now… if you order an AK-V factory direct, you’ll receive our new branded purple AK-V 💜✨
All new AK-V stock arriving to our shops in late May / early June will also now be in the new purple colourway, and I genuinely could not be more excited about it because it feels SO perfectly EFFY.
The AK-V has become our favourite tufting machine for both workshops and everyday tufting because it’s lightweight, durable, beginner-friendly, easy to maintain, and incredibly smooth and quiet to use.
And now, with the new purple colourway, it finally feels completely and unmistakably EFFY 💜✨
I really hope you all love the new colours as much as I do 🩷