03/30/2026
⭐️ The Today Show's 3rd Hour Live! is coming to Springfield, MO!
The National Route 66 Centennial Kickoff weekend launches with something truly extraordinary:
NBC’s Today Show will broadcast its nationally televised “3rd Hour” live from the newly completed Birthplace of Route 66 Plaza in downtown Springfield, to align with the 100th anniversary of Route 66. Along with hosts Al Roker and Dylan Dreyer, the broadcast will feature live interviews, special segments, and a look at the iconic American landmark.
⭐️ Space is limited, so secure your place to attend this FREE taping by registering now at https://events.bizzabo.com/840215/home -6052733
The show is sponsored by the Missouri Route 66 Centennial Commission.