Emma Rose Fragrance House

08/28/2026

Excited to officially be a part of Alabama Women in Business!

Building a business can sometimes feel like you’re doing a lot of it on your own, so I’m looking forward to making new connections, learning from other women in business, and continuing to grow both personally and as the founder behind Emma Rose Fragrance House x Luxury Black Label.

Here’s to new rooms, new relationships, and seeing where they lead. 🤎

08/19/2026

One thing about me I’m showing up for the spaces that inspire me, stretch me, and remind me to pour back into myself. ✨

Today’s stop: the Women’s Health Summit as part of my new-member experience with Alabama Women in Business. A beautiful day centered on wellness, connection, and women choosing themselves. 🤎

08/02/2026

Every fragrance begins with observation.

Before we blend a single note, we collect inspiration from architecture, light, texture, history, and the feeling a place leaves behind.

Discovery No. 3 offers another glimpse into the creative direction behind The Journey Collection where atmosphere comes first, and fragrance follows.

This is how we transform inspiration into scent.

BehindTheWax

08/01/2026

07/29/2026

Every collection begins long before the first candle is poured.

Discovery No. 2 is another glimpse into the creative development behind The Journey Collection.

At Luxury Black Label, we don’t begin with fragrance notes.

We begin with atmosphere.

Mood.
Place.
Memory.
Story.

Only then do we start building the fragrance.

This is how collections are developed one discovery at a time.

07/29/2026

Some of our favorite projects are the ones where fragrance becomes part of the guest experience.

These images were created during a recent collaboration with The Elyton Hotel, where our flagship brand, The House of Emma Rose, is featured inside the hotel’s gift shop.

At Luxury Black Label, we believe fragrance should do more than smell beautiful it should tell a story, reflect a space, and leave a lasting impression.

From concept and formulation to manufacturing and brand development, we’re proud to create products that help hospitality partners offer experiences their guests remember.

Interested in creating a custom fragrance experience for your hotel, boutique, or brand? We’d love to start the conversation. MadeInAlabama

07/26/2026

Some of the most memorable products begin long before they’re ever made.

Before a vessel is selected.
Before a fragrance is blended.
Before a label is printed.

They begin with an idea.

At Luxury Black Label, we believe exceptional fragrance starts with exceptional storytelling.

Today marks the first creative reveal from a campaign we’ve been quietly developing with The House of Emma Rose.

Discovery No. 1

Sometimes the story comes before the scent.

More discoveries await.

07/26/2026

This is why we do what we do.

Luxury Black Label was created to help brands earn their place in exceptional spaces, and today we’re celebrating our flagship brand, The House of Emma Rose, being featured at the Elyton Hotel in Birmingham.

Thank you to Eli Weldy and the Elyton Hotel for believing in local makers and choosing to showcase Alabama craftsmanship. We couldn’t be more proud to see Emma Rose on your shelves.

More partnerships. More beautiful brands. More stories waiting to be told.

07/26/2026

Grateful is an understatement.

Thank you to Eli Weldy and the Elyton Hotel for supporting local businesses and sharing our story. It means the world to see The House of Emma Rose featured alongside so many talented Alabama makers.

If you’re downtown, stop by the Nuts & Bolts shop and support local. 🤍🌿

07/18/2026

Thank you to Ethan Boxetto Packaging for your professionalism and excellent customer service. I love the packaging and can’t wait for our next project together.