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08/30/2026

Episode 4 of Starting Over with ADITI® 🪔

These boxes have been rotting in my apartment hallway for two years. The cinder blocks made the studio functional. Unpacking my molds and supplies made it finally feel like mine.

This is the first time I’m really showing the mold-making side of ADITI®. The experiments. The faces. The mess behind every finished candle.

I’m building this space and the next version of ADITI® as I go. Come along for the process. The mistakes. The weird ideas. And hopefully a lot of beautiful things.

We’ve officially moved in.

Xoxo 😘

08/03/2026

Introducing Sound Check 🪔
// a special Community Notes for sharing performances happening around us.

I spent a big part of my life learning Carnatic violin. I don’t play anymore, but I think that kind of practice stays with you. I guess it’s part of why I still make things with my hands. (Yes, that’s me in the audio.)

I also know how much incredible work can pass by unnoticed unless someone happens to send you the flyer. I wanted to use this space to share the artists I come across and make it a little easier for more people to show up for them.

It won’t be limited to music. Dance belongs here too. Anything meant to be experienced live is welcome. Dare you to send me your standup.

If you have something coming up, send me the assets and the date. I’ll make the flyer so you don’t have to open PowerPoint 🤣

I’m here for the claps 👏 😉

SOUND CHECK: CARNATIC NIGHT

A Carnatic concert in a Brooklyn café is exactly the kind of thing I want to see more of.

Gowri will lead the evening on vocals, accompanied by violin and mridangam.

Saturday, August 8 at 6 PM
Barzakh Café
147 Utica Avenue, Brooklyn

Come listen. 🤎

SOUND CHECK: CARNATIC NIGHT

A Carnatic concert in a Brooklyn café is exactly the kind of thing I want to see more of.

Gowri will lead the evening on vocals, accompanied by violin and mridangam.

Saturday, August 8 at 6 PM
Barzakh Café
147 Utica Avenue, Brooklyn

Come listen. 🤎

SOUND CHECK: AN EVENING OF INDIAN CLASSICAL MUSIC

Siddharth Ashokkumar on violin, joined by Sriram Raman and Siddharth Ragavan on mridangam.

One violin with two mridangams is going to make for a very fun room to sit in.

Saturday, August 22 at 7:30 PM
Chhandayan
269 W 39th Street, 5th Floor

Tickets available through Viewcy. 🤎

SOUND CHECK: AN EVENING OF INDIAN CLASSICAL MUSIC

Siddharth Ashokkumar on violin, joined by Sriram Raman and Siddharth Ragavan on mridangam.

One violin with two mridangams is going to make for a very fun room to sit in.

Saturday, August 22 at 7:30 PM
Chhandayan
269 W 39th Street, 5th Floor

Tickets available through Viewcy. 🤎

07/06/2026

07/05/2026

I’ve lived in Greenpoint for almost 10 years, and somehow this is my first studio.

For the last few years I’ve been making candles in New Jersey, and that studio isn’t going anywhere. It’s been the foundation of everything I’ve built.

But I also had to be honest with myself.

The harder it is to get to your craft, the easier it is to put it off.

This new space isn’t about replacing anything. It’s about making creativity more accessible to me. A place where I can walk in with an idea, spend a few hours making something with my hands, and see where it leads.

Episode one is just that: an empty room with impossibly high ceilings, a tape measure, and a lot of possibility.

If there’s something you’ve been meaning to make, maybe the answer isn’t more discipline. Maybe it’s making your craft easier to reach.

Thank you to everyone who’s supported ADITI over the years. Every candle you’ve brought into your home helped make this possible.

And thank you, Amma. You taught me to love making things long before I ever thought about turning it into a business. I’m excited for everything we’ll make here together.

DM me to come visit!!! 💌

02/15/2026

Desi Girl Valentine 🪔✨

All February: Any 2 Classic Collection candles for $50.
No code needed. Automatically discounted at checkout.
shopaditi.com

Apparently it’s Singles Awareness Day.

It started as a quiet internet rebellion in the early 2000s. A pushback against how loud and commercial Valentine’s Day had become. The acronym was intentional. SAD. A little sarcasm. A little edge.

It wasn’t anti-love. It was anti-pressure.

A reminder that being single isn’t something to recover from. It isn’t a placeholder. It’s just life, fully yours.

There’s something grounding about coming home, lighting a candle, putting something sweet on a plate 🍮, and not needing an occasion. No performance. No audience. Just your own space, exactly how you like it.

Romanticizing your life isn’t delusion. It’s attention.

Light the candle 🕯️
Eat the jalebi 🍯
Stay a little longer 🤍

Shop the Desi Girl Valentine sale now at shopaditi.com ✨

02/15/2026

Desi Girl Valentine 🪔

All February.
Any 2 Classic Collection candles for $50
Regularly $64.

Hand-poured. Small batch. Intentional.

Light one in the kitchen while dinner simmers.
Light one by your bed before you wind down.

Think diya glow.
Think silk.
Think fresh jalebis …warm, golden, indulgent.

This isn’t about Valentine’s Day.
It’s not about one day at all.
It’s about celebrating yourself, every day.

Available now at shopaditi.com ✨

10/22/2023

In our collection, each candle features its unique Sun☀️ , representing its individuality and significance. 🪔

Just as the sun brightens the world in its own way, each candle brings its distinct mood and fragrance to enhance your journey. ✨

10/05/2023

Pictured here is 'Golden Bloom,' one of our best sellers. 🫶🏽🪔

Experience the pure, captivating scent of freshly picked Jasmine (malligai) from the backyard garden, lovingly strung into an elegant strand by amma (mother), gracing her hair. A perfect start to a spring day is waking up to the trail of the sweet floral scent from amma’s malai, which blankets the hallways.

Maker notes:
Designing a label for a candle is an art that takes time, collaboration with designers, and a commitment to growth. As you scroll through this photo carousel, you'll witness the journey we took of creating a craft brand, where incremental gains come along the way.

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TOP: LEMON/GINGER
MIDDLE: JASMINE/HONEYSUCKLE
BASE: WOOD, VIOLET, AMYRIS, POWDER

SIZING: 8.6 oz. GLASS JAR
HEIGHT: 4.5"
DIAMETER: 2.88"
BURN TIME: APPROX 50-60 HOURS

HAND POURED IN NEW JERSEY

ECO-FRIENDLY CLEAN BURN

NATURAL COCONUT AND SOY WAX

LEAD & ZINC FREE COTTON WICKS

PHTHALATE, PETROLEUM & PARABEN FREE