Team Flower & Philosophy Flowers

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Team Flower & Philosophy Flowers Kelly Perry & Staff. We help connect and educate flower lovers from all 50 states and 30 countries. 3,500 members are Loving the World Through Flowers.

Jesse here 👋 Today is my wife Kelly’s birthday. Starting over a decade ago, she has been teaching hundreds of thousands ...
02/05/2026

Jesse here 👋 Today is my wife Kelly’s birthday. Starting over a decade ago, she has been teaching hundreds of thousands of people online through Team Flower and thousands in person.

If you’ve ever met her, you know she has a love for you and for the dreams you have in your life with flowers. If you’ve ever listened to her floral teaching, I’d love for you to reach out to her at and wish her a happy birthday. Share what you’ve been doing with flowers and how she’s helped.

With that, I also have an announcement to make: we have completely rebuilt Team Flower.

When Kelly first started making videos, she was one of the first to openly share everything she was learning. Through accessible online education, her lessons quickly spread and were shared. Over the years, through Team Flower, she’s shared over 350 hours of video and audio lessons. And that’s just what has been shared publicly! Needless to say, a lot has been created.

Much like Team Flower was a pioneer in online video floral education, our next step is becoming a pioneer in making that education widely accessible. Using the latest technology, we’ve built a flower learning platform that will enable you to ask any question and immediately get a cited, authoritative answer tailored to where you are in your life with flowers.

The platform is nearly ready, but we need some people to test it out first. We’re inviting a limited number of people to get unlimited access to this platform and tell us how to improve it before it launches publicly. Visit new.teamflower.org to add your name to the waitlist—and be sure to wish Kelly a happy birthday after you do.

Keep loving the world through flowers.

—Jesse

21/04/2026

If you want to grow, you can’t do it all yourself forever. Learn it, teach it, delegate it — having a team changes everything.

Check out one more free lesson and live chat on Friday. Link in bio.

Thank you so much Flower Moxie for sending over Blooms Every Day for a preview 🤍Such a great takeaway from this book is ...
09/04/2026

Thank you so much Flower Moxie for sending over Blooms Every Day for a preview 🤍

Such a great takeaway from this book is the simple but powerful reminder that anyone can make something beautiful. That message is SO needed.

This book is so thoughtfully curated, with gorgeous imagery and instructions that don’t just teach you how to replicate a design—but how to trust your eye and make something your own. Whether you’re working with garden blooms, foraged stems, or a grocery store bouquet, it truly empowers you to create with confidence and creativity.

Not to mention, Amy’s personality shines through every page – it’s such a delight! You can’t help but to smile as you read, which makes the whole experience feel so fun and approachable.

As she says, “If you’ve ever stood there holding flowers and wondered “now what?”—this book is for you.”

You can pre-order now (link in Flower Moxie bio!) and grab your copy before it rolls out May 5 🌸
Quarto Books US Knight Agency

08/04/2026

As we dive into product development in our three-part series over the next few weeks, we wanted to share this clip from a past webinar where Kelly talks about how Grab & Go Bouquets became a prominent offering at out flower shop—completely by happy accident on Valentine’s Day.

She even shares the “recipes” for each of the bouquets we used that day, so feel free to save this and try them for yourself.
Link in the bio to the next webinar.

03/04/2026

The flowers are finished, the design is done… now comes the handoff. Here’s how we have that conversation. 💐

02/04/2026

Here’s a quick retail packing hack to give your flowers that extra zhuzh ✨

You’ve already put in the work creating a beautiful arrangement—now let’s make sure it looks just as presentable on the way out the door.

Using simple materials you already have on hand—recycled tissue paper, cellophane, and boxes from your shop—you can elevate the entire customer experience in just a few easy steps.

It’s the simplest touches that make it feel extra special.
Want more tips on owning and running your own flower shop? Join us every Friday at noon this April 🌸�Connect with fellow Team Flower members and get live Q&A time with Kelly.

See you there—sign up at the link in bio!

01/04/2026

Last week: We used the phrase “I need a little something” → a product that customers constantly say YES to.

This week: we’re breaking down how to find your average stem price (game changer 👀).

And in the coming weeks… we’ll be diving into some must-see collection ideas.

It’s all part of our product development series—and you’re invited.�Link in bio or visit teamflower.live to grab your spot (free + live chat included!).

“I just need a little something…” 💐We hear our customers say it ALL THE TIME. So… what if a simple phrase could shape on...
26/03/2026

“I just need a little something…” 💐

We hear our customers say it ALL THE TIME. So… what if a simple phrase could shape one of your most profitable, go-to offerings?

We’re teaching a brand new FREE lesson tomorrow at Noon EDT all about turning real customer needs into a retail menu that actually sells.

It’s simple. It’s practical. And it might just change the way you approach your everyday designs.
Join us! Save your spot. Link in bio.

16/12/2025

Flowers find us when we need the most. 💐 Kelly shared her story—what’s yours? Share in the comments or tag us in a reel. This space is for stories connection, growing together, and finding your people.🌷

💐 Pricing conversations can be tough — but they can also build trust and help clients understand your value. Highlightin...
12/12/2025

💐 Pricing conversations can be tough — but they can also build trust and help clients understand your value.

Highlighting ‘s blog post where she shares really wonderful insight. Find her full post in the link in our bio and check out her phenomenal work — her floral designs are stunning and truly inspiring.

📷:

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