Gaudy and Prim

Gaudy and Prim RESTORE, ENRICH, ADORN

Lucamar Baalm is back in the shop and we’re very happy about it 🖤It’s rich, super nourishing, and works on just about ev...
13/04/2026

Lucamar Baalm is back in the shop and we’re very happy about it 🖤

It’s rich, super nourishing, and works on just about everything — dry hands, beards, skin, even keeping tattoos looking fresh.

Made with beautiful, simple ingredients like Australian lanolin, h**p seed oil, shea butter and beeswax, it really does what it says without any fuss.

We love it and you will too!

11/04/2026

You will fall in love again and again with our Hand-Embroidered Velvet Suzani Jackets.

A true celebration of craftsmanship, each piece is intricately hand-stitched using the traditional Suzani technique—making every jacket completely one of a kind.

Crafted with a premium velvet outer and 100% cotton lining.
One size, best for UK 8–16.

Subtle variations in pattern and color make your piece uniquely yours.

07/04/2026

Why settle for mass-produced when you can wear a story?

Our Hand-Embroidered Velvet Suzani Jacket is a celebration of craftsmanship and soul. Each piece is intricately hand-stitched by skilled artisans using traditional Suzani techniques—no two are ever the same.

Crafted from premium velvet with a soft cotton lining, this is wearable art designed to stand out.

One size (best fits UK 8–16)
Uniquely yours, always.

There’s something so effortlessly romantic about the Radha Rani – 50s Dress in Florence. A true nod to vintage femininit...
25/03/2026

There’s something so effortlessly romantic about the Radha Rani – 50s Dress in Florence. A true nod to vintage femininity, it feels like stepping into a sunlit afternoon, where elegance is second nature and getting dressed is a ritual in itself.

Crafted from breathable cambric-weight cotton, this timeless silhouette features a flattering empire line, soft box pleating, and the kind of thoughtful details we love—like side pockets (because of course). Cap sleeves, a gentle V neckline, and a beautifully shaped back complete the look.

Designed in the Yarra Valley and ethically made in India, it’s a piece to wear, love, and return to again and again.

We are loving the new prints and colours of these cosmetic bags! Available in three sizes, they're super handy and fit t...
23/03/2026

We are loving the new prints and colours of these cosmetic bags! Available in three sizes, they're super handy and fit tons of products! I've got three on repeat! Available online and in-store now!

Address

259 Smith Street, Fitzroy
Melbourne, VIC
3065

Opening Hours

Wednesday 11am - 5pm
Thursday 11am - 5pm
Friday 11am - 5pm
Saturday 11am - 5pm
Sunday 12am - 4pm

Telephone

+61394164878

Website

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