10/05/2026
Why matte is the finish designers keep choosing 🎨
If you're picking a paint finish, it's easy to focus on colour and forget how much sheen changes the look of a room. Here's why matte has become such a popular design choice.
It makes colour look richer.
A matte finish absorbs light instead of bouncing it back, so colour looks deeper, softer, and more true to the swatch. Deep greens, moody navies, and warm earthy neutrals look especially beautiful.
It hides imperfections.
Because matte doesn't reflect light the way a glossy finish does, it softens the look of small bumps, patches, and uneven walls. That's a big advantage in older homes.
It creates a calm, modern feel.
The velvety, low-glare look suits current trends: earthy palettes, natural textures, and cozy, layered spaces.
It pairs well with natural materials.
Matte walls look great beside wood floors, stone-look tile, wool carpet, and linen. The soft finish lets the textures take centre stage.
Today's matte is also practical.
Matte used to mean a finish that marked easily. Newer formulas like Benjamin Moore Regal Select Ulti-Matte are made to handle everyday life, with stain release technology and resistance to scuffs and marks.
A quick tip: Use matte for walls and ceilings in living rooms, bedrooms, and hallways. For trim, doors, and kitchens or bathrooms, a slightly higher sheen like eggshell or satin is often a better fit, and our team can help you choose.
Not sure how a colour will look in your space? Bring in your floor samples or a photo of your room, and we'll help you build a combination that works.
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Irvine Floor & Home | Serving Barrie since 1960
