18/06/2026
Running a creative business is a strange combination of freedom and pressure.
One day you’re deeply grateful that you get to build a life on your own terms.
The next day you’re questioning everything because a launch didn’t go as planned.
You create the work.
You market the work.
You sell the work.
You pack the orders.
You keep going.
Some days it feels completely insane.
But then again, so would giving up on the thing you actually want to do.
So we continue.
One step.
One collection.
One idea at a time.