Alternative Flooring

Alternative Flooring Different feels good. People, Product, Planet make the Alternative world go round. Here carpet is considered a craft with a human touch and stories to tell.

Expressive carpets rugs and runners made from the finest wool, natural and faux fibres with texture, colour and pattern to surprise, excite and delight.

06/06/2026

Lights, camera, carpet 📸

A little peek behind the scenes from our latest photoshoot day. From rolling out statement stripes to fluffing cushions between takes, every detail plays a part in bringing our carpets, rugs and runners to life.

We can’t wait to show you what we’ve been working on.

Keep your eyes peeled for the final images coming soon! 👀

Sisal Panama just calms a space.Carpet with a clean, structured feel, it brings texture without stealing attention, just...
02/06/2026

Sisal Panama just calms a space.

Carpet with a clean, structured feel, it brings texture without stealing attention, just that quiet, grounded layer that makes everything else feel more connected.

Simple, tactile, and made to live beautifully in the background.

Featured: Sisal Panama Donegal Carpet. - https://www.alternativeflooring.com/carpets/naturals/sisal/sisal-panama/donegal

Our outdoor rugs are designed to bring all the comfort, colour and character of your interiors outside, helping you crea...
01/06/2026

Our outdoor rugs are designed to bring all the comfort, colour and character of your interiors outside, helping you create an outdoor space that’s just as inviting as the rooms inside your home

Whether you’re hosting garden parties, enjoying slow mornings with a coffee, or making the most of the recent heatwave, an outdoor rug is the perfect finishing touch for summer living 🌞

Featured: Everyday Favourites Fern Valley Rug (Anywhere Ca-rPET Herringbone Re-flect Rug with Anywhere Moor Border) - https://www.alternativeflooring.com/rugs/everyday-favourites/faux-rugs/anywhere-ca-rpet-herringbone-re-flect-with-anywhere-moor-border-

The season of fresh colours and new palettes is here 🎨Scroll through our favourites to spark ideas for your interiors in...
31/05/2026

The season of fresh colours and new palettes is here 🎨

Scroll through our favourites to spark ideas for your interiors in the months ahead.

💡 Bedroom rug tip, go bigChoosing a larger rug that sits under your bed or stretches out either side will instantly make...
29/05/2026

💡 Bedroom rug tip, go big

Choosing a larger rug that sits under your bed or stretches out either side will instantly make your space feel more considered and put together.

Featured: Wool Tweed Fortrose Bespoke Rug with an exclusive Chequers Churchill Border

Shop this design using our rug designer:
https://www.alternativeflooring.com/make-me-a-rug/
Rug Centre: Wool Tweed Fortrose
Rug Border Style: Single
Border: Chequers Churchill

rugrules

26/05/2026

This is your sign to stop saving and start styling 😉

That carpet, rug or runner you have been eyeing could be the finishing touch your space needs.

Whether it is slow mornings, time with friends or a bit of a home reset, we are here for it. Sometimes the simplest upda...
24/05/2026

Whether it is slow mornings, time with friends or a bit of a home reset, we are here for it. Sometimes the simplest updates can make the biggest difference, especially underfoot.

What have you been up to this bank holiday weekend? 🌞

Thinking about a new carpet, rug or runner but not sure which colour, pattern or texture to go for? Explore our website ...
18/05/2026

Thinking about a new carpet, rug or runner but not sure which colour, pattern or texture to go for? Explore our website and order samples online to help you find the perfect floor covering.

Thank you to for putting together this beautiful and inspirational moodboard☺️

15/05/2026

Time outdoors does wonders for the mind and soul 🌿

As the warmer days arrive and evenings grow longer, create an outdoor space that naturally pulls you outside… Sometimes fresh air is the best medicine.

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