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i ii concept We are a multi-faceted interior design studio, committed to help brands stand out.

i ii concept is a Hong Kong-based interior design studio specializing in commercial projects. We create visually choreographed spaces that embody brand essence and elevate customer experience. From concept to completion, we tailor every detail and solve critical challenges with precision and purpose.

A clinic can look completely private and still leak every word.Patients don't judge confidentiality by the reception. Th...
15/10/2026

A clinic can look completely private and still leak every word.

Patients don't judge confidentiality by the reception. They judge it by what they can hear through the wall of the next consult room.

In a Hong Kong commercial tower, the demising wall you inherit is often a single stud line — voices carry room to room. Acoustic privacy lives in the wall build-up, the door seal, and which rooms sit next to which. None of it retrofits cheaply once the ceiling closes.

Brief the sound before the finishes.

#香港 #診所設計 #室內設計 #醫療空間 #隔音設計 #商業空間設計

The bar is the highest-margin square metre in your restaurant — so why is it the first thing value-engineered out?A drin...
08/10/2026

The bar is the highest-margin square metre in your restaurant — so why is it the first thing value-engineered out?

A drink clears its margin in seconds. The bar's real cost isn't the joinery — it's every ticket lost to a slow pour, a blind sightline, a back-bar you leave the station to restock.

At Hong Kong rents, speed of service and back-bar reach aren't finishes. They're revenue infrastructure.

Protect that budget last, not first.

Pictured: the bar at M Square, WM Hotel — Sai Kung.
#香港餐飲 #餐廳設計 #室內設計 #香港 #餐飲設計

You can read this shopfront from a moving bus.That's the job. A street-front flagship is signage you inhabit — sized to ...
29/09/2026

You can read this shopfront from a moving bus.

That's the job. A street-front flagship is signage you inhabit — sized to land at bus speed, lit to hold you at walking speed. The sign does the reach; the warm takeaway window does the convincing.

Visibility isn't a vanity line on the budget. It's a yield line.

Pizza Hut Flagship, Tung Chung.
#東涌 #餐廳設計 #香港餐廳

You never pass the person before you on the way out.In a well-planned clinic, that isn't luck — it's the plan. The corri...
24/09/2026

You never pass the person before you on the way out.

In a well-planned clinic, that isn't luck — it's the plan. The corridors, the sightlines, the swing of every door are placed so two patients rarely cross. Discretion isn't the receptionist's job. It's the architecture's.

Calm gets engineered first. Then it gets decorated.

Medilase, Tsim Sha Tsui.
#尖沙咀 #診所設計 #香港

A T8 signal isn't a day off. To a well-made venue, it's a load case.Shutters that seal. Terrace furniture heavy enough t...
22/09/2026

A T8 signal isn't a day off. To a well-made venue, it's a load case.

Shutters that seal. Terrace furniture heavy enough to stay — a T8 gust treats an umbrella like a sail. Drainage falls that actually fall.

The venues that reopen first the morning after were designed for the night before.
#餐廳設計 #颱風季

You didn't choose the window seat. The room did.On a slow night, a good operator seats from the glass in — a full-lookin...
17/09/2026

You didn't choose the window seat. The room did.

On a slow night, a good operator seats from the glass in — a full-looking window is the cheapest advertising in Hong Kong. Half a room can read busy, if the right seats fill first.

The dining room was never just furniture. It's a shop window that serves dinner.
#餐廳設計 #香港餐廳

Hong Kong menus are getting shorter. It's not the chef losing nerve — it's the rent.Every working kitchen needs its shar...
15/09/2026

Hong Kong menus are getting shorter. It's not the chef losing nerve — it's the rent.

Every working kitchen needs its share of the floor, and that share doesn't shrink just because the landlord's number went up. So when the shop gets smaller, the menu is what gives.

Next time you see a tight 12-dish menu in Central or Sham Shui Po, read it as floor-plan honesty: you're looking at the kitchen wall, not the chef's ambition.
#餐廳設計 #香港餐廳

Ever notice the toilets in a Hong Kong mall are always tucked behind the lifts?It's not an accident. The lifts, the toil...
10/09/2026

Ever notice the toilets in a Hong Kong mall are always tucked behind the lifts?

It's not an accident. The lifts, the toilets and the building's water risers all share one hidden spine — the service core. It's the engine room the tenants never see.

Here's why it matters before you sign: where that core sits decides your plumbing and drainage runs before you've drawn a single wall. Take a unit too far from it and a kitchen or washroom fit-out can quietly cost you weeks.

Read the core before you read the rent.
#香港 #服務核心

You're not tired. The fitting-room light is.Most shops mount a cool-white downlight over the mirror — 4000K, aimed at th...
08/09/2026

You're not tired. The fitting-room light is.

Most shops mount a cool-white downlight over the mirror — 4000K, aimed at the floor. It drops shadows under your eyes and greys out the colour you're trying on.

The shops that flatter you light your face, not the ceiling: warm, at eye level, honest colour. You linger. You buy.

In Hong Kong retail — Causeway Bay to Mong Kok — good light isn't decoration. It's a sales line, not a utilities line.
#香港零售

A terrace isn't free seats.In a Hong Kong summer, "just put tables outside" becomes a fit-out problem: shade that holds ...
21/07/2026

A terrace isn't free seats.

In a Hong Kong summer, "just put tables outside" becomes a fit-out problem: shade that holds at 1pm, airflow that moves humid air, drainage for the black-rain afternoons — and the sign-offs before any of it.

Outdoor covers are earned, not found. Design them like the rest of the room.

Address

10/F, Ngan House, 210 Des Voeux Central
Hong Kong

Opening Hours

Monday 10:00 - 19:00
Tuesday 10:00 - 19:00
Wednesday 10:00 - 19:00
Thursday 10:00 - 19:00
Friday 10:00 - 19:00

Telephone

+85223701630

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