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victionary

We celebrate graphics and creativity with brilliant book and packaging design. Keep yourself informed!

We are a dynamic team of designers and editors with our creative focus on branding, graphic arts and book design. Through viction:ary, we have proudly built up a stimulating catalogue that covers the fields of graphics, advertising, fashion, product and interior design since 2001.

*Free shipping applies to Hong Kong deliveries. Find out what our CITIx60 City Guide project features at ; and what to engage curious minds at . Please contact:
For general enquiries — [email protected];
For media enquiries — [email protected]; and
For potential editorial contribution — [email protected]

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Find viction:ary books here in Hong Kong:
• 誠品 Eslite — www.eslitecorp.com
• Kubrick — kubrick.com.hk
• Point To Life — 1F, Innocentre, 72 Tat Chee Avenue, Yau Yat Chuen
• Swindon Book Co Ltd. — www.swindonbooks.com
• Hong Kong Book Centre Ltd. — www.hongkongbookcentre.com
• Kelly & Walsh Ltd. — www.kellyandwalsh.com

22/10/2026

Pocket-sized. Packed with type. 🔠

Take a flip through Mini Serif in Use and see how serif typefaces carry character across branding, editorial layouts, posters, and digital design, from classic and refined to fresh and unexpected. Light and compact, it goes wherever you do, ready whenever you need a quick hit of inspiration.

Get inspired and get the Mini Serif in Use at victionary.com.

21/10/2026

Small enough for your bag. Big enough for your next idea. 🔠

Flip through Mini Sans in Use and see how sans serif typefaces show up across branding, editorial layouts, posters, and digital design, from quietly confident to full of attitude. Its compact size makes it easy to carry around, so whether you’re on the train, in a café, or between meetings, instant inspiration is always within reach.

Get inspired and get the Mini Sans in Use at victionary.com.

20/10/2026

Two families. One well-paired set. 🔠

The Type in Use duo brings Serif in Use and Sans in Use together in one bundle. From font weights to classifications, each typeface has its own character and should be paired with care to set the right tone. Read them side by side to see how the two categories contrast, complement, and bring out the best in each other.

Get this bundle exclusively at victionary.com!

16/10/2026

Old roots. New tricks. 🔠

Serifs carry a lot of history, but they’re far from stuck in the past. Some feel classic and authoritative, others warm, elegant, or playful. Mini Serif in Use looks at how that character shows up in real work, across branding, editorial layouts, posters, and digital design.

A compact continuation of Serif in Use, this smaller-format volume is image-led and continuously flowing, so you can browse by instinct instead of wading through technical breakdowns. Flip through and see how the same typeface category can feel timeless in one project and fresh in the next.

Pair it with Mini Sans in Use to complete the Mini Type in Use series.

Available first at victionary.com.

Special thanks to CoType Foundry CoType Foundry and Pangram Pangram® Foundry Pangram Pangram® Foundry for sponsoring the typefaces used throughout the books ✨

15/10/2026

Clean lines. Strong opinions. 🔤

Sans serifs get called neutral, but they rarely are. Some are crisp and confident, others bold, friendly, or a little bit quirky. Mini Sans in Use looks at how that personality shows up in real work, across branding, editorial layouts, posters, and digital design.

A compact continuation of Sans in Use, this smaller-format volume is image-led and continuously flowing, so you can browse by instinct instead of wading through technical breakdowns. Flip through and see how the same typeface category can feel minimal in one project and full of attitude in the next.

Pair it with Mini Serif in Use to complete the Mini Type in Use series. Get it first at victionary.com!

Special thanks to CoType Foundry CoType Foundry and Pangram Pangram® Foundry Pangram Pangram® Foundry for sponsoring the typefaces used throughout the books ✨

14/10/2026

Introducing the Mini Type in Use series. 🔠🔤
Two compact companions to our Type in Use series have arrived: Mini Serif in Use and Mini Sans in Use. Smaller in format but bigger on examples, they build on the type selections of the original volumes and put the focus on application, showing how serif and sans serif typefaces work across branding, editorial layouts, posters, and digital design.

Instead of technical breakdowns and font specifications, both books are image-led and continuously flowing, made for intuitive browsing. Pick one up, flip through, and see how type shifts across formats, scales, and uses. Collect them as a pair, or add them to your Type in Use shelf!

Available first at victionary.com.

13/10/2026

Marie Muravski (𝑴𝒂𝒓𝒊𝒆 𝑴𝒖𝒓𝒂𝒗𝒔𝒌𝒊) creates moody, evocative scenes in a muted colour palette, capturing the feeling of comfortable solitude and the calm moments we find in nature. Her illustrations are quiet and unhurried, the kind of scenes you can step into and stay in for a while. 🌌

It’s a natural fit for Life Stills, a collection built around the beauty of slowing down and appreciating the small beauties of life. Available at victionary.com!

12/10/2026

Between constant notifications, tight deadlines, and the daily commute, it’s easy to feel out of touch with the world around us. 🚶

Life Stills is a small reminder to pause. Filled with artwork from around the world, its thoughtful colour palettes, compositions, and scenes calm the senses and celebrate the beauty of being still, and ever so ordinary. 🎐

Put your feet up and savour the serenity in Life Stills, available at victionary.com.

09/10/2026

Tbilisi-based illustrator and designer Ana Miminoshvili Ana Miminoshvili brings her eye for detail to Insectile Inspiration. After moving from agency work to freelancing, Ana has earned a Eurobest Young Creative Gold medal, a Webby Award, and a CommArts Excellence Award.

Her work is known for its meticulous colour palettes, considered lighting, and the interplay between flowing lines and geometric shapes. 🐞🐛🪲

Discover the rest of her work in Insectile Inspiration, available at victionary.com!

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