The business, which was set up in 1996, started as a humble import & distribution operation. Over the years, our business operations grew consistently as a result of the solid business relationships and networks which we managed to establish with our esteemed clientele. In 2009, we expanded our operations by opening a state-of-the-art retail concept store, by the name of 'Faber-Castell / the concept', to showcase the extensive range of Faber-Castell products together with other complimentary items. At Faber-Castell / the concept we promote and encourage creativity & expression. The gift of writing is one of the most beautiful forms of expression and this is indeed our area of expertise. We aim to provide great value and an impeccable personal service, which is driven by our passion for quality products and customer focus โฆ always delivered with a smile. Today, AFE retains its focus on the values that have driven its success throughout the years, namely reliability & personal service, thereby complementing the Faber-Castell philosophy of doing ordinary things, extraordinarily well! We look forward to having the opportunity to be of service to you in the near future.
