10/06/2025
It's never a good idea to walk through a narrow corridor. The body unconsciously reacts by constricting itself.
In this dental practice, patients had to go through this tight passage to enter one of the treatment areas, while already feeling nervous about a doctor's diagnosis.
Thus, we tricked the emotional body by offering the grounding and support of a dark earth-like floor and covered the walls with birches and poppies, leading to more poppies throughout the space.
As poppies became the organizing principle in designing the practice, doctors noticed that patients arrived at the treatment rooms smiling and relaxed and that the effect continued as they exited after treatments.
Expert interior design of a business is not a luxury or an afterthought. It provides the optimal container for success at all levels!