Etheldreda Floral

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United States
Conway, MA
Etheldreda Floral

English romantic floristry, using flowers and foliage grown locally: natural, glamorous, weddings an I love the English garden aesthetic in floristry.

Although my background has been bookselling, publishing and fine art, I have always been a gardener. I am completely captivated by flowers and foliage of all kinds, and my designs reflect this. I am so happy to combine two of my passions in Etheldreda Floral: flowers and art. My designs are natural, unrestrained and luxuriant. I use flowers grown locally, whenever possible. Seasonal, fresh, scented flowers are the stars of my designs. I avoid plastics and do not use foam.

09/02/2025

It is so lovely when you get the chance to help and encourage young flower farmers/florists! My nephew's fiancee and I had a wonderful practice session for a wedding she has coming up.

08/11/2025

07/26/2025

Thank you!

07/25/2025

I am raising money for this extraordinary school in Gaza City. Here the children are planting vegetable seeds and naming them as part of an English lesson. They are all hungry. Please donate: https://www.gofundme.com/f/help-enaam-educate-displaced-gaza-children/cl/o?utm_campaign=fp_sharesheet&utm_content=amp13_t1&utm_medium=customer&utm_source=copy_link&lang=en_US

07/03/2025

We are about a month behind our normal growing schedule because of the cold, wet May. This is one of our first bouquets!

05/16/2025

While plant shopping in Massachusetts, I was amused to find these ($4.99 each)!

09/20/2024

So great to see this article in the Guardian. There are so many more British flower growers than when I started.

12/11/2023

https://www.instagram.com/p/C0mguOUCy6_/?hl=en&img_index=1

This is Cel from Forever Green Flower Co in Norfolk. If you are interested in flower farming, she offers excellent courses and workshops. I highly recommend!

10/05/2023

Autumn dahlias!

09/12/2021

A sneak preview of a beautiful New England wedding! Flowers from Little Pond Flower Farm, Belchertown and Sunset Farm in Amherst.

Address

Conway, MA

Website

http://etheldredafloral.co.uk/

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