What are the opening hours?

Monday 10am - 4pm Tuesday 10am - 4pm Wednesday 10am - 4pm Thursday 10am - 4pm Friday 10am - 4pm Saturday 9am - 5pm Sunday 10am - 4pm

Stoke Flame

Staffordshire's largest showroom of gas, electric, bio-ethanol and multi fuel fires, fireplaces and stoves.

We are staffordshire's largest showroom of gas, electric, wood burning and multi fuel fires, fireplaces and stoves.

06/09/2026

Take a look at this stunning wall-hung fireplace from our SHOWROOM EXCLUSIVE Diamond Collection by Be Modern Fires & Fireplaces
This is the beautiful Holly, featuring the iQFX 750 electric fire with its wonderfully realistic glowing log effect — and we think you’ll agree, it looks absolutely fantastic!

One of the great things about electric fires is that they can be enjoyed with the flame effect only, creating a beautiful, cosy glow without the heat. Perfect for creating a warm and inviting atmosphere as the darker nights draw in.

Covering Staffordshire & Cheshire
Open Monday - Saturday 9am - 5pm
📞01782 271197

03/09/2026

Take a look at this beautiful bespoke, 48" custom-made fireplace, designed to make a big impact in even the smallest of spaces. Crafted in elegant beige micro marble and featuring a stylish chamfered back panel, its clean, contemporary design creates a beautifully refined focal point. Perfectly complemented by the British Fires Sway Classic electric fire in Black Nickel & Black, the combination is simply stunning.
Proof that you don’t need a large space to create a truly beautiful fireplace.
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Open Monday - Saturday 9am - 5pm
Covering Staffordshire & Cheshire
📞01782 271197

28/08/2026

🍂 Autumn is on its way... 🍂

Take inspiration from our bespoke 48" Rosa fireplace, beautifully enhanced with feature downlights that perfectly showcase its elegant design.

Paired with the stunning Fires Sway electric fire in a sophisticated black nickel and chrome trim, this installation combines clean, contemporary lines with a striking black and white contrast to create a truly eye-catching focal point.

As the evenings grow cooler and the nights draw in, there's no better time to transform your living space with a fireplace that's as stylish as it is inviting.

📞01782 271197
Covering Staffordshire & Cheshire
Open 6 days a week Mon - Saturday 10 - 5pm

23/08/2026

🔥 Discover the British Fires Collection 🔥

Looking for something truly special for your home? The complete range of British Fires is available to experience through official showrooms – and we’re proud to showcase the collection here at Stoke Flame.

From stunning media wall fires to beautifully designed electric fires, explore the latest technology, realistic flame effects and exceptional finishes, all brought to life in our showroom displays.

Visit our showrooms and discover the British Fires collection for yourself.

🔥 Live displays | Expert advice | Official showroom

20/08/2026

Take a look at this stunning bespoke, custom-designed Semi Rijo suite, beautifully paired with the CELSI DLX British Fire Manufacturer. DLX 600 electric fire.

A subtle yet striking feature is the integrated downlight built into the left-hand shelf, adding extra ambience while highlighting the fireplace's unique design.

With over 200 fires and fireplaces on display in our showroom, we pride ourselves on creating bespoke solutions tailored to each customer's home and style. This installation is a perfect example of how a custom design can become a truly impressive focal point.

We think the finished result looks absolutely fantastic! Thanks Newcastle Property Services for sharing the finished job.

📞01782 271197
Covering Staffordshire & Cheshire
Open 6 days a week Monday - Saturday

19/08/2026

A truly stunning centrepiece...

This beautiful installation showcases the elegant Memphis fireplace, featuring natural Travertine pillars complemented by a semi-rijo outer body for a timeless, sophisticated finish.

Enhanced with integrated downlights and beautifully paired with the showroom-exclusive British Fires Sway Classic electric fire in Black Nickel and Black, this design perfectly balances traditional elegance with contemporary style.

We love the classic lines, refined detailing and the way this fireplace creates such a striking focal point within the room. A fabulous result, finished beautifully with artwork from our own collection to complete the look.

📞01782 271197 for information
Open 6 days a week Monday to Saturday

18/08/2026

We've done it again! 😍 A custom in house design in simply stunning Semi-Rijo Portuguese limestone! A beautiful contrast oozing style and traditional limestone featuring the ultra contemporary British Fires New Forest 650SQ with unbelievable Anti-reflective glass, a hand crafted oak fuel bed and smoked black interior rear glass.

A big thank you again to our installation team Newcastle Property Services for such a clean looking install!

14/08/2026

🍂 Autumn Inspiration 🍂

As the evenings begin to draw in, now is the perfect time to create a warm and inviting focal point in your home.

Take a look at this recent installation featuring a stunning Tudor-style fireplace, beautifully crafted in Bella Creme limestone. Taking centre stage is the showroom-exclusive iQFX electric fire from the Diamond Collection, delivering incredibly realistic flames and a contemporary finish.

The integrated downlights perfectly highlight this elegant fireplace, creating a striking centrepiece that's ready to bring warmth, ambience and style throughout the autumn and winter months.

Visit our showroom for even more inspiration and discover your perfect fireplace.

📞 01782 271197 for more information
Covering Staffordshire & Cheshire

11/08/2026

Looking for a new fire or fireplace??

10/08/2026

Looking for inspiration this autumn? 🍂

Take a look at this stunning finished installation featuring the elegant Marini suite, beautifully crafted in bespoke Carrara marble, personally selected with our customer to create a truly unique centrepiece. At its heart is the Solution Fires Lux 100 electric fire, bringing warmth, style and atmosphere to the room. As the evenings draw in, you can enjoy the realistic flame effect with or without the heat, creating the perfect cosy glow for those darker autumn nights.

Now is the ideal time to transform your living space ready for the season ahead.

📞01782 271197
Covering Staffordshire & Cheshire

Address

3-7, Howard Place
Stoke-on-Trent
ST14NN

Opening Hours

Monday	10am - 4pm
Tuesday	10am - 4pm
Wednesday	10am - 4pm
Thursday	10am - 4pm
Friday	10am - 4pm
Saturday	9am - 5pm
Sunday	10am - 4pm

Telephone

+441782271197

Website

http://www.stokeflame.com/

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